The growth diagnostic

Your next move depends on your current stage.

The problem that matters at $200K is not the problem that matters at $2M. Find the closest match, then focus on the constraint in front of you.

Stage 1$0–$250K

Build the foundation

Offer, pricing, routes, and first repeatable sales.

  • You need consistent profitable work
  • Pricing still feels like guessing
  • The owner does nearly everything
Discuss this stage
Stage 2$250K–$500K

Build the team

Hiring, accountability, and dependable delivery.

  • Growth exposes operational gaps
  • Hiring feels reactive
  • Quality depends on you being present
Discuss this stage
Stage 3$500K–$1M

Build the systems

Document, automate, measure, and create capacity.

  • The business is busy but inefficient
  • Information lives in people’s heads
  • You need visibility into the numbers
Discuss this stage
Stage 4$1M–$3M

Build leaders

Delegation, management rhythm, and owner leverage.

  • Everything still escalates to you
  • Managers need clearer ownership
  • Growth is limited by decision speed
Discuss this stage
Stage 5$3M–$5M

Strengthen the machine

Remove waste, reinforce standards, and protect margin.

  • Complexity is eroding profit
  • Roles and systems need an audit
  • The company needs fewer exceptions
Discuss this stage
Stage 6$5M+

Build the enterprise

Markets, leadership depth, and durable expansion.

  • You are evaluating new markets
  • Leadership must scale beyond you
  • Strategy matters more than hustle
Discuss this stage

A diagnostic, not a label

Revenue tells only part of the story.

Use the ranges as orientation. Team maturity, margins, owner involvement, and operational discipline determine the work that actually comes next.

Find the constraint

Not sure which stage fits? Work through it with Luis.

Book a planning session